Innovation
"Web 1.0 was the static, expert knowledge web. Web 2.0 is the interactive, user knowledge web. Web 3.0 is said to be an always connected technology and total environment knowledge web." [ "What is Travel 3.0?" ]
The significance for travel and tourism is enormous. It means being connected to the web when you travel locally to work, to the store, to the gym, as well as on business trips and family holidays.
In addition, the web will be able to understand the meaning of available information and services making it possible to better satisfy the request of travelers.

